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Supported charities:
Distributor
Nimble Impressions supportsmany
different charitable organizations,
including the National Parkinson’s
Foundation andNational Outdoor
Leadership School.The company is also
motivated by charitable opportunities that
randomly come to its attention, such as
its experience with an organization called
With Purpose, whosemission is to conquer
childhood cancer.The organization asked
Nimble Impressions for some custom
beer tap handles to use at an event where
a percentage of beer sales went towards
supporting their organization. Nimble
Impressions decided to not only donate
the tap handles and but also show its
support by participating in the event. When
there’s an event tied to the giving where
employees can all come together as a team
and pitch in, more teammembers want to
get involved.
Program structure:
In 2016 the
company established a philanthropic arm
of Nimble Impressions to organize giving
efforts namedNimble For Good. With a
dedicated brand around this portion of the
organization, the company hopes to elevate
its charitable aspirations and findmore
efficient ways of spreading theword to get
more people and businesses involved.
Nimble Impressions team members (back row from right) Katie
Haskins, CFO; Alan Haskins, president and CEO; Missy Bachler,
marketing manager; Heidi Fyten, customer support and Nanci
Voyda, accounting, along with some friends and family members
recently volunteered for an evening and packaged enough food
to feed 57 children for an entire year at Feed My Starving
Children, a nonprofit that provides nutritionally complete meals
specifically formulated for malnourished children. Not pictured
are Steve Schendel, sales executive, and Katie Simonette,
account manager, who were also part of this project.
Alan Haskins, President/CEO
What does giving back mean to Nimble
Impressions
? It means fulfillment, both
personally and professionally. Very few
promotional product companies have
the opportunity to save lives by selling
promo items. In the absence of that
component to our business vertical, we
feel that charitable giving is the best way
to make an impact and hopefully improve
lives. I live by the belief that “To whom
much is given much is expected.”
NIMBLE IMPRESSIONS
What advice do you have for other
companies that want to start a charitable
giving program
? Parting with profits
and time can obviously be a bit of a
challenge when a business is just getting
its footing. But, as time and resources
free up, charitable giving becomes easier
to achieve. A great philosophy that I like
to live by is: learn it, earn it, return it.
We never feel like we give back enough,
but that just pushes us to constantly
find ways to do better. If you want to
start a charitable giving program, you
just have to start somewhere. Everyone
has charities that they have a personal
connection with, so choosing who your
beneficiaries are is the easy part. Then
you have to establish a realistic and
reasonable giving budget and find ways to
get people excited about getting involved.
What has been the most unexpected
result of your company’s giving
program
? The amount of gratitude
from the organizations that we’ve
given to has been overwhelming.
Seeing where the dollars and efforts
go and the positive difference made in
people’s lives makes it all worthwhile.
FEATURE
|
The Heroes Among Us
30
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MAY 2017
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