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Supported charities:

Distributor

Promo Direct supports Focal Point

Ministries, which uses radio broadcasts,

podcasts and printed materials to spread

the gospel of Christ; Sunshine Kids, a

charity that supports kids with cancer;

Nevada Partnership for Homeless Youth,

a local charity; St. Jude’s Children’s

Hospitals; and 3 Square, an organization

that provides breakfast and lunches for

impoverished school-age children and

food for needy families.

Program structure:

The company

gives to different charities in different

ways. For Focal Point, they give time

volunteering and donate to their events,

such as golf accessories for their annual

golf tournament. With Sunshine Kids,

the company supports them financially

and sponsors their events with bags

and t-shirts. Nevada Partnership for

Homeless Youth has Promo Direct

employees bowling in their fundraiser

and donating the awards and t-shirts

for the event. 3 Square provides

opportunities for employees to volunteer

at their facilities, to stuff backpacks for

kids or pack boxes of food for the needy.

With St. Jude’s, Promo Direct works with

their staff to supply promotional products

for their fundraisers. In addition to

providing financial resources and giving

of employee time to these charities, the

company also donates overruns and

product returns.

Promo Direct employees participate in a bowling fundraiser to benefit Nevada Partnership for

Homeless Youth, an organization that provides comprehensive life-saving services for homeless

youth 24 hours a day on virtually every street corner in southern Nevada.

PROMO

DIRECT

Dave Sarro, President/CEO

What does giving back mean to Promo

Direct?

We are always blessed when we

bless those less fortunate. Whether we give

a financial donation or a couple of hours

of our time, we come away with a different

perspective on life. We are more thankful

for what we have and appreciate our own

blessings. It is not difficult to find volunteers

to help out at 3 Square for a couple of hours

on a Saturday or to participate in a bowling

tournament benefitting homeless youth. We

have also participated in food drives at

holiday times.

What advice do you have for other

companies that want to start a charitable

giving program

? Giving back should come

from the top down. With the support and

leadership of management, it should

be relatively easy to find a charitable

cause or program to support in your

local community. Whether it is a financial

donation or a Saturday spent volunteering

as a team, it is a worthwhile endeavor for

the entire company to participate in.

What has been the most unexpected

result of your company’s giving program

?

There is such a sense of pride and

accomplishment when one is giving back.

Volunteering as a company to those less

fortunate not only helps those in need but

also builds up our own team, as we work

together to provide for the needs of others.

The Heroes Among Us

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FEATURE

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MAY 2017

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