110
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DECEMBER 2016
|
CONNECT
Ta i ga Coo l e r s
About
Taiga Coolers
Principals:
John
Hohenshelt, Adam Artho
Founding Date:
2013
Facility Size:
15,000
combined square feet
between three facilities:
one in East Texas, and
two in the DFW Metroplex
Notable Achievements:
Taiga, which is
veteran-owned and
produces its custom
products in the U.S.
(Texas), has provided
custom coolers and
tumblers for the Chris
Kyle Memorial Benefit.
particularly for collegiate fans.
“We are in the process of acquiring
collegiate licensing,” says Artho.
“We’d like to create collegiate
camouflage designs.”
The stainless steel tumblers that
are proving just as popular weren’t
initially on the owners’ radar, says
Hohenshelt. But on a lark they
purchased a container-load of
the drinkware, and approached
decorating with the same desire to
be unique in the industry.
“We laser etch and powdercoat
the tumblers, and we also designed a
lid for ease-of-use,” says Hohenshelt.
“Many customers don’t know the
difference between laser etching
and pad printing. Laser etching lasts
for the life of the product, whereas
pad printing will eventually wear off.
We will also powdercoat tumblers
in custom colors and then laser
etch logos so the stainless steel
shows through.”
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