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DECEMBER 2016

POWERFUL PARTNERS

/

2016 CONSUMER STUDY

/

YOUTH ORGANIZATIONS

/

KIDS’ APPAREL

/

DRINKWARE

A PPAI Publication » December 2016

What Consumers Say

About The In uence,

Clout And Muscle Of

Promotional Products

P. 84

BUILT

FOR

LIFE

Can You Spot The Red Flags Of

Fraudulent Orders?

P. 48

What It Takes To Be A

Powerful Partner

P. 56

Why Our Industry

Shouldn’t Be Satis ed With

Self-Regulation

P. 76

Smart Ideas To

Put More Money

In Your Pocket

P. 52