PPB September 2016

50 / 114

This warm and cozy 58- by 84-inch single-layer blanket is
made from an eight-ounce cotton/polyester fleece special
blend. Colors include carbon, nickel, black, midnight blue,
Pacific blue, pomegranate and sea green. A natural-colored
draw cord with an antique-finish metal tip is included with
each blanket and can be tied around a rolled blanket.
Independent Trading Co. UPIC: Trading
employee incentives
Promotional Or Brand-Name Product?
CHOOSE A
Promotional Product
• To convey a message
• To reinforce the brand name
and generate awareness
• To bring a theme to life
in a clever way with
a target audience
• When a goal is to get
someone to an event—
having the event name
on the gift increases
response rates
CHOOSE A
Brand-Name Product
• To motivate people to
do something
• When a primary goal is to
have awards and recognition
with high-perceived value
• If you want people to share
the recognition with their
family and friends
• When the budget supports a
higher price
• When being associated with
brands will reinforce the brand
of the sponsor company
Charge multiple devices on the go with this
portable, water-resistant solar powered charger. The
shockproof 8000 mAh power bank features a LED
torch light, dual USB output, indicator lights to show
battery level and carabiner that can attach to your
backpack, purse or bag. Its silicone shell makes it
shatter resistant and perfect for outdoor activities.
Makana Line UPIC: MAKANA
Source: Incentive Marketing Association
48 | SEPTEMBER 2016 |
GROW