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54 •

PPB

• AUGUST 2016

GROW

Winning the global

manufacturing war

using the universal

principles of fewer,

faster and finer.

By Michael McKeldon Woody, CAS

This article is an excerpt from Chapter 9 of Michael

McKeldon Woody’s new book,

American Dragon

. Woody’s

book tells the story of how American companies can win back

business using the principles of fewer (smaller orders and/or

more customized products), faster (getting product to the cus-

tomer as quickly as possible) and finer (manufacturing a safe,

high-quality product) to exploit the weaknesses of foreign com-

petitors, drive sales higher and create American jobs.

American

Dragon