PPB July 2016

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JULY 2016 • PPB • 81
INSIDE PPAI
THE PPAI BOARD OF DIRECTORS held its spring meeting in Washington, D.C. in late
May following a two-day strategic planning meeting and in advance of the PPAI Legislative
Education and Action Day (L.E.A.D.). PPAI Board Chair Tom Goos, MAS, presided.
Following are highlights from the meeting:
Board Chair TOM GOOS, MAS, examined key outcomes of the recent strategic planning
meeting. He reviewed the mission and vision statements as well as the goals identified by
the board and challenged them to identify additional strategies to support each of the
four goals: drive meaningful member value and engagement, advocate for the industry,
develop and leverage strategic foresight and manage an efficient and progressive organi-
zation.
AJ HUNTER , director of finance, announced that the Association’s audit firm, BDO, com-
pleted its annual audit of PPAI’s 2015 financials and, as expected, identified no major
changes or issues. PPAI received an unqualified audit opinion. The board unanimously
voted to accept the 2015 audit report, management letter and financial statements as pre-
sented by BDO and approved BDO to audit PPAI’s 2016 financials.
ANNE STONE, director of public affairs, reviewed the progress of PPAI’s public affairs
program including government relations outreach, the process for identifying, addressing
and escalating issues, and (in broad terms) what success looks like. She also shared the
PPAI legislative agenda and various issues on the table for discussion during L.E.A.D.
CAROL GAUGER, MAS, director of member engagement and regional relations,
reported activity related to member engagement and diversity efforts including delivery of
educational content to the regional community, networking with other organizations in the
DFW area, establishing a job board, internship and scholarship models, and publishing
blogs and articles on the topic.
RACHEL ROBICHAUD, director of professional development , reviewed progress on
PPAI live events, reporting that all programs are on-target with registration goals and that
the Women’s Leadership Conference is sold out. She also provided an update on a new
young leaders conference planned for the fall.
KEITH VINCENT, director of marketing, reported on progress to update two PPAI web-
sites: and . is currently in development
with a soft launch expected this summer. is in early discussion with completion
tentatively set for December.
The board was also updated on the 2016 board election period that will open August
29 and close September 19. The period has been shortened by one week and will allow
new directors to attend an orientation held during PPAI’s Leadership Development Week
in October.
PPAI BOARD SPRING MEETING FOCUSES ON KEY PROGRAMS AND
PROJECTS
SPRING Forward
our environment, monitor opportunities,
and help our members prepare for and
stay ahead of dramatic changes,” says
PPAI Chair Tom Goos, MAS.
Goos says he’s thrilled with the
meeting’s process and its ultimate out-
come. “We set out on a journey,” he says
of the four months of meeting prepara-
tion and the two days of intense discus-
sion, “and emerged with an exceptionally
strong three-year vision and strategic
direction for PPAI.”
The mission and strategic plan will
be fine-tuned over the next several
months and presented to the PPAI
membership in fall 2016.
TOP PPAI President and CEO Paul
Bellantone, CAE, opens the strategic
planning session.
BOTTOM The process to develop PPAI’s
Strategic Plan included a number of
small-group exercises involving board
and staff members.