GOLF
PRODUCTS
APRIL 2016 •
PPB
• 47
Wayne
Cimperman
GO WITH THESE GOLF PRODUCTS FOR
MAXIMUM PROMOTIONAL IMPACT
Step up your giveaway game with this
laser-etched scroll
made from sus-
tainably harvested wood and filled
with barbecue almonds and a white
chocolate-champagne golf ball truffle.
In warmer weather, the truffle can be
replaced with a regulation-size branded
golf ball. After the tournament is over,
the scroll can hold golf balls, tees,
reading glasses, ear buds and many
other items.
Torn Ranch
//
UPIC: TRNRANCH
//
www.tornranch.comGolf tournament participants will use
this
poker chip ball marker
for
years to come. The custom removable
golf ball marker sits in a magnetic cus-
tom poker chip and is easily remov-
able and replaceable. It’s a conven-
ient size that fits right in your pocket.
Da Vinci Imports
//
UPIC: davinci
//
www.davinciimports.comNo golfer can afford to leave the
6-in-1
Divot Tool
at home. It includes a bot-
tle opener, can opener, cigar holder,
divot tool, club holder and ball marker—
everything you need for a day on the
links. Made of durable metal, this tool is
golf-green friendly and a great conver-
sation starter as well.
Hat Trick Openers
//
UPIC: hatt
//
www.hattrickopeners.com1
READ.
Look in major golf
magazines to see who is
advertising. Companies
include banks, liquor companies,
pharmaceuticals, hotel chains
and automobile manufacturers,
among others. “Simply contact
their corporate headquarters and
ask who is in charge of their
sports marketing, or ask for the
specific brand manager,”
Cimperman says.
2
WATCH TELEVISED
TOURNAMENTS
.
You will
see the major networks
that sponsor the tournament
along with companies who have
purchased commercials and com-
panies that have signage on the
courses being played.
3
LOOK LOCALLY.
Contact
your most popular local golf
courses. Ask them if they
have a calendar of events, includ-
ing some golf tours or events for
the year. Most of the larger courses
will have this information. For
example, your local course may
have a State Farm Invitational
event or a Century 21 golf event
or a local Girls and Boys Club
fundraiser, etc. Call your local
sponsor’s office and ask who is in
charge of putting that event
together. Introduce yourself and
set up a meeting to share popular
golf items on which you can put
their logo, he says. Golf pros are
also a great source of information
so make sure to strike up a con-
versation with staff at your local
courses.