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62
Ready For A Rebrand //
FAST FORWARD
67
The Edge Of Separation //
PRODUCT RESPONSIBILITY
71
A New Work State Of Mind //
MANAGEMENT
74
Welcome To Brandlandia //
PROMOTIONS
Your brand isn’t just a logo. It reflects who
you are and what your company stands for,
but that doesn’t mean it can’t change.
For tips on making the most of
your plans to rebrand go to page 62.
PUT A LITTLE
BRAWN IN
YOUR BRAIN
MARCH 2016 •
PPB
• 61
THINK