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INNOVATE

36 •

PPB

• OCTOBER 2015

“Lisa has a unique way of capitalizing on her team members’ strengths that lets them

take control of the clients and projects, and put their own unique spin on them, while

being able to take a step back and do other things to build her business,” says Nicole

Bail, who has called Lisa Pine her boss for 14 years. Newbie Alexis Quinn has had a

similar experience. “Lisa held my hand tight in the beginning—and as I grow, she

knows how to loosen the reins. But yet, she’s still always there when I need her.” She

also lauds Pine for her work ethic, which she calls “fierce and contagious. Lisa has a

way of teaching, training and breeding success.” Bail adds, “She’s incredibly motivat-

ing in a way that motivates others around her. Her clients and employees are incredi-

bly loyal to her.”

Lisa Pine

Vice President of Sales, Axis Promotions

(UPIC: axispromo)

New York, New York

Number of direct reports:

4

Cool factor:

She knows how to simultaneously train and manage new

employees, and how and when to let go.

Nominators:

Nicole Bail, Alexis Quinn

What is your philosophy

for successfully managing people?

Pine:

I think the No. 1 philosophy to

managing my team is to understand and

acknowledge that I couldn’t be where I

am without them. We are the sum of our

parts. I am not their boss but rather their

mentor. I do not take credit for their

accomplishments. I recognize their

strengths and achievements privately

and publicly. I do not dump work on

them. We share the responsibility. They

see me in the trenches. I talk to them

about their goals and my goals. I teach

always—whether it’s how to make a bet-

ter presentation, how to tell the Axis

story or how to lead the clients to close

the deal. I respect my team. They know

I’m the boss but they see me as part of

the team.

How do you create a

positive culture with your team and

those who report to you?

Pine:

Again, we discuss personal and

group goals. We share successes

amongst our team and company. I moti-

vate them to grow. I share myself with

them. We spend time out of the office

together. I work

with

them.

What advice can you share with other

managers to improve their people-

management skills?

Pine:

Listen to your team. Don’t just talk

at them. Be open and honest, and pro-

vide constructive criticism. Good people

want to learn and improve. Ask your

team for constructive feedback as well.

Be approachable. A good leader is

someone who leads by example, not

someone who tells others how and what

to do. A good leader is someone who is

respected by their peers, management

and team.