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FULFILLMENT

56

|

MAY 2017

|

GROW

I

f there’s one thing that will

make you quickly lose a

customer, it’s failing to deliver

what

you promise or

when

you

promise it. On the flip side, good

inventory management will

help you build trust with your

customers and increase your

level of business.

Building up this kind of

professional supply chain can be

a complex and time-consuming

task. That’s why many distributors

turn to a fulfillment house to

handle inventory for them.

But what exactly does a

fulfillment house do and how

do you find the good ones? After

several inquiries, we decided to

find out. We reached out to Chris

Manfredini, president of Mavich

Branding Group (PPAI 607750),

to get his insights as owner of a

fulfillment house.

Manfredini shares the basics of

what a fulfillment house does, how

to knowwhen you need one and

tips to choose the right one for you.

What is a fulfillment house?

A fulfillment house serves

as a centralized location for

inventoried product. Promotional

products distributors partner with

the fulfillment house to receive,

process and deliver orders to end

buyers. Additionally, a fulfillment

house can provide value-added

services such as custom kitting,

packaging, logistics management

and real-time reports.

Finding Fulfillment

Everything

You Need To

Know About

Warehousing

Inventory

by

Tara Mibus

Chris Manfredini