5 / 116
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Perspectives
Moving From Transactional
To Relational
8
Feedback
11
INNOVATE
12
Question
What’s Your Company’s
Compliance Report Card?
16
Eye On Apparel
Foul-Weather Wear
22
Management
Six Distributor Best Practices
37
GROW
38
Market To Market
First Responders
46
Editor’s Picks
Bags
54
Money Matters
Negotiating With Your Shipping Carrier
58
Guest Viewpoint
Defining Risk For The
Promotional Products Industry
63
THINK
64
Fast Forward
Pop-up Eyewear Vending Machines
Inspire Trendsetter FOMO
72
Product Responsibility
Coping With Diverse Customer
Compliance Standards
76
Entrepreneur
Smart Marketing
97
CONNECT
98
Close Up
SVS Marketing’s Iain Walker
100
Inside PPAI
106
People News
108
Day In The Life
ESP Promotions/K&R New York’s
Merrick Falkenstein
111
Snapshots
113
Datebook
115
New Members
120
The Creative Calendar
contents
Promotional Products Business
The Official Business Monthly of Promotional Products Association International
JANUARY 2017
26
HEAD OF
THE CLASS
Professional Development
And Industry Certification
Make The Grade At These
Industry Companies
80
CELEBRATING
LEADERSHIP
EXCELLENCE
PPAI’s Top Awards In 2017
COVER AND ABOVE IMAGE:
Photographs by Chris Fritchie
|
JANUARY 2017
|
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