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70 •

PPB

• JUNE 2016

THINK

PRODUCT

RESPONSIBILITY

One of the first things you’ll want to do

is to adopt a code of conduct. A code is the

cornerstone of any responsible sourcing pro-

gram as it identifies an organization’s guiding

principles and is a tangible presentation of

what you are doing to meet the expectations

of the end buyer for product safety, social

and environmental assurances. It is a docu-

ment a supplier can hand to a distributor,

and a distributor can share with an end buyer

as a public statement of the organization’s

values and ethics. Many end buyers, particu-

larly larger businesses, have already adopted

their own codes and often look for their

business partners to adopt their code as well.

A well-written code of conduct lays out

the standards by which the organization will

evaluate factories and trading partners. It

serves as a statement of principles of compli-

ance with the laws, standards and regulations

of the United States and the regions around

the globe in which the organization conducts

business.

While there are no specific laws that

require a code of conduct, adoption of a code

gives buyers an extra level of confidence

when doing business with a vendor which

communicates its code in some fashion—for

example, posting the code on its website,

sharing it in the catalog or providing it to

clients with quotations.

The Meaning Behind The Components Of

A Code Of Conduct

While codes of conduct can vary, the

actual components or principles of a code

were established to ensure “decent and

humane working conditions” across the globe

by addressing labor standards as defined pri-

marily by the United Nations (UN), through

the International Labour Organization

(ILO), a specialized agency of the UN.

For simplicity, PPAI has created a volun-

tary industry code of conduct and recom-

mends that all members—suppliers, distribu-

tors and business services companies—adopt

it. More than 1,170 of the largest and most

well-respected companies in the industry

have already done so. View the full list at

www.ppai.org

under the Inside

A CODE GIVES YOUR CLIENTS AN EXTRA BOOST OF CONFIDENCE

TO BUY FROM YOU.

By Tim Brown, MAS

MAYBE YOU HAVE READ articles on product safety, participated

in responsible sourcing education, completed PPAI’s Product Safety

Aware program or attended a PPAI Product Responsibility Summit. In

these and other ways your eyes have most likely been opened to the

reality of the risks you now face as a supplier or distributor of promo-

tional products. Now you find yourself asking, “Where do I start?” or

“What’s the next step?”

Why All The

Fuss About A

Code of

Conduct?