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4

Perspectives

The Great

Misunderstanding Of

Corporate Culture

8

Feedback

11

INNOVATE

12

Profile

Fossil Watches

16

Eye On Apparel

Caps

22

Question

39

GROW

40

Market To Market

Healthcare

46

Editor’s Picks

Wellness

52

Management

Responsibility And

Accountability

56

Sales

10 Ways To

Invigorate Clients

65

THINK

66

Fast Forward

70

Product

Responsibility

Why All The Fuss About

A Code Of Conduct?

74

Viewpoint

The World Has

Changed. Embrace It.

77

CONNECT

78

Inside PPAI

82

Close Up

RJ Hagel

84

Factory Floor

Webb Company

86

Snapshots

90

People News

94

Datebook

99

New PPAI Members

106

The Creative

Calendar

JUNE 2016 •

PPB

• 3

CONTENTS

ON THE COVER

ILLUSTRATION BY JESADAPHORN/SHUTTERSTOCK

Inside Eight

Of The

Industry’s Top

Workplaces

By Tina Berres Filipski

RECOGNIZING SOME OF THE

BEST

companies to work for

based on nominations from the

employees themselves.

PAGE 24

CONTENTS

Promotional Products Business

The Official Business Monthly Of Promotional Products Association International

Buyer

Essentials

By Michaela Mora and Tina

Berres Filipski

AN EXCLUSIVE LOOK

at the buy-

ing behaviors of ad agencies and

advertising companies.

PAGE 58

The Catalyst Team