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FEATURE

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Head Of The Class

Shari Garvalia, MAS

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Garvalia earned her CAS at The PPAI Expo 2012 and earned her MAS in

March 2016 using PPAI’s online proctoring service to complete her exam.

PPB

What challenges did you encounter,

if any, when fulfilling the requirements for

earning each designation?

Garvalia

I had attended education events

primarily at the Dallas and Vegas shows as

well as local regional association events,

throughout my many years in the industry.

When I decided to test for CAS certification

a few years ago, I had more than enough

credits, however I learned I had to fulfill some

basic requirements which included basic entry

level courses that did not exist when I started

in the industry, such as Promotional Products

Industry Overview Part I and Part II.

A few years ago, not all of these courses

were available via webinar, so I had to wait

for the opportunity to attend them in person.

That was interesting, and while not difficult,

the realization that I had to complete those

basic courses, after all of my years in the

industry, delayed my testing. The increase in

the number and variety of courses available

through live and recorded webinars has made

it much easier to complete required courses.

PPB

What were some of the webinars or

live education events that you enjoyed

most, or that most surprised you with their

relevance to your work?

Garvalia

I always enjoy the live events more

than the webinars, because the interaction

and spontaneity keeps me engaged and

energized. The best live education events

have been part of the Women’s Leadership

Conferences and North American Leadership

Conference, and I also always enjoy the

general session keynote speakers at The PPAI

Expo in Las Vegas.

PPB

How will having these designations

elevate your business among clients, and

how can certification improve the industry

as a whole?

Garvalia

The CAS and MAS designations

represent one’s commitment to continued

education and personal and professional

development. The certifications show that a

commitment to the industry has been made by

a dedicated professional, and someone who is

willing to invest in their personal development

and career. The certification program is one

important element which can help us elevate

the perception of the promotional products

industry, especially in the minds of those who

think of us as just selling “logoed stuff.”

PPB

You completed your MAS exam

through the online testing platform; what

can you share about your experience that

would help others who might be unsure

about testing online?

Garvalia

When I realized there were not any

in-person exams scheduled at events or

at times that I would be available for many

months, I was intrigued by the opportunity to

test online. The proctoring service was easy

to deal with, and the scheduling and actual

testing process was simple and seamless.

The proctor is visible to you at all

times on your screen, and at one point

when I had a question, he answered it

immediately. While the cost was a little

higher to test online, it was definitely more

convenient and timely for my needs. I also

liked the fact that I received an immediate

score rather than waiting a few weeks, which

happens with in-person exams.

PROFILES IN PROFESSIONAL DEVELOPMENT

The certification

program is one

important element

which can help

us elevate the

perception of

the promotional

products industry,

especially in the

minds of those

who think of us

as just selling

“logoed stuff.”

28

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JANUARY 2017

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