PPB November 2016

NOVEMBER 2016

CONNECT

PPAI’s Seth Barnett’s

Northwest U.S. Outreach

Includes Universities

And NWPMA

PPAI Diversity Development and Engagement

Manager Seth Barnett was on the road in the

Northwest in September speaking to industry

companies and organizations in the region, and

lecturing at area universities.

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At the Northwest Promotional Marketing

Association’s (NWPMA) 2016 Fall Showcase in

Everett, Washington, Barnett spoke as part of its

professional development program identifying and

recruiting Millennial talent and how to sell into

the market.

(From left) Lori Bolton-Herman, SAAC president; Rhett Todd, SAAC Show

Committee chair; and Jacob Dobsch, SAAC vice president, cut the ribbon to

open the 2016 SAAC Show.

The 2016 SAAC Show drew more than 1,800 attendees and 300

exhibitors with a two-day schedule that featured extensive education,

networking and trade-show opportunities.

On August 10-11, the Specialty Advertising Association of California

(SAAC) brought the promotional products industry to Long Beach for the

2016 SAAC Show. Alongside its trade show and networking opportunities,

education at the SAAC Show featured a series of sessions that covered

a range of topics, including building a successful business, personal

branding, marketing tactics, SAGE Mobile and incorporating premium

incentive merchandise into distributors’ businesses, and a keynote

presentation from PPAI Board Chair TomGoos, MAS and President and

CEO Paul Bellantone, CAE, on growing member value and the industry.

The 2016 SAAC ShowDelivers

Education, Show Floor

Opportunities And A NewDirection