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The GSP Is Back
PRODUCT RESPONSIBILITY
NOVEMBER 2015 •
PPB
• 59
Getting Promo-litical
PROMOTIONS
63
PPB
After so many years as
an independent distributor,
what prompted the decision
to join forces with HALO?
Kreuzburg
From 2008 on,
we had been working contin-
uously to upgrade our tech-
nology platform, but we just
kind of wanted to get to the
next level. We looked at
[HALO] for about eight
months before we decided to
go ahead.
It’s difficult for a smaller
company to keep up with
advances in technology, so
we thought it was best for
our salespeople to go to a
larger company that still has
a family feel but can also
give our salespeople the
technology platform and
group buying opportunities
that will help them be more
successful. They’re going to
be more profitable. I think
HALO and Harvey-Daco are a
good fit.
PPB
What has the change
looked like for Harvey-Daco
staff, and how are you going
to maintain the family-style
approach to business going
forward?
Kreuzburg
The transition has
been interesting; I admire
HALO—the people they take
in are all so different. But
they’ve done a great job. I
can’t tell you how patient
they’ve been.
We were sad to see some
internal staff go—some who
had been here 20 years, even
40 years—but I also know
that HALO will take our sales-
people forward. They’re still
our family, but now we are a
part of a bigger family.
Everybody transitioned, and
they are pleased with what
they’ve seen. The clients are
happy.
PPB
What do you look for-
ward to as members of the
industry?
Kreuzburg
We hope to
become more involved in
professional organizations.
When you’re running a busi-
ness 24/7, it can be over-
whelming. [Vice President
Bob Kreuzburg and I] are still
selling and we will be avail-
able to help our people.
Five Minutes With
Pam Kreuzburg
Harvey-Daco powered by HALO
Young And Restless
MANAGEMENT
67
71
FTER 66 YEARS as a family owned-and-operat-
ed distributor firm, Waco, Texas-based Harvey-
Daco, Inc. (UPIC: HARVDACO) joined forces
with HALO Branded Solutions (UPIC: HBS) in Sterling, Illinois to
become Harvey-Daco powered by HALO. Harvey-Daco CEO
Pam Kreuzburg spoke with
PPB
about the reason for the
change and how she and her husband, Vice President Bob
Kreuzburg, are working with HALO to keep the company’s
family approach to business going strong.
A
It’s difficult for a smaller company to
keep up with advances in technology,
so we thought it was best for our sales-
people to go to a larger company that
still has a family feel but can also give
our salespeople the technology plat-
form and group buying opportunities
that will help them be more successful.
“
”