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Every time an end buyer gives a

distributor an order he or she is

entrusting the distributor with their

brand’s reputation. You have a fiduciary

responsibility and a business imperative

to protect that brand. So what steps do

you need to take to move forward with

confidence?

Who Has A Duty To Comply?

Under the California law, retail sell-

ers and manufacturers selling goods

PRODUCT RESPONSIBILITY

DISTRIBUTOR TALKING POINTS

BEST PRACTICES FOR COMMUNICATING COMPLIANCE WITH END BUYERS

COMPILED BY ANNE LARDNER-STONE

SEPTEMBER 2015 •

PPB

• 75

THINK

ORPORATE SOCIAL RESPONSIBILITY

(CSR) is not a supplier-only issue. Every member

of the supply chain has a responsibility to put safe

and compliant products in the market. Increasingly, end buyers are

demanding more from their distributor sales partners by asking

questions related to social responsibility and environmental sus-

tainability. It is vital that you know what questions to ask, what

answers to give and what specific guidance you must provide to

your supplier partners to ensure the process goes smoothly.

C