5 / 108
4
Perspectives
This Is Your Wake-Up Call
8
Feedback
INNOVATE
10
Profile
Janie Goldberg, OmniSource Marketing Group
12
Eye On Apparel
Safety
17
Question
GROW
36
Market To Market
Entertainment
43
Personal Development
Five simple solutions to get back your time—and your
sanity too
47
Sales
Use these analytics to dig into why customers buy
from you
52
Editor’s Picks
Calendars
THINK
64
Fast Forward
3D Printing At Your Fingertips • Five Minutes With
Stacy Hudson • Bizwords • Small But Safe • Color Code •
It’s A New Age In The Workplace • A Whale Of A
Problem • The Bidding Is Easy In New Jersey
69
Management
32 questions never to ask a prospective employee, plus
safe alternatives
75
Product Safety
True confessions of a compliance officer
79
Promotions
Who would have thought? Emergency preparedness
and promotional products go hand-in-hand
CONNECT
82
Inside PPAI
86
Close Up
Frank Defino, Jr.
88
Factory Floor
Americanna Promotional Products
90
Snapshots
94
People News
96
Datebook
98
New PPAI Members
104
Pop Quiz
JUNE 2015 •
PPB
• 3
CONTENTS
ON THE COVER:
Illustration by Dragan Grkic
CONTENTS
/ June 2015
The Official Business Monthly Of Promotional Products
Association International
58
GROW
Promote Yourself To Problem
Solver
Help your clients tell their stories to solve their
problems.
Final in a five-part series
By Paul Kiewiet, MAS+, CIP, CPC
20
INNOVATE
Greatest Companies To
Work For
PPB
’s annual look at the industry’s best workplaces
By Tina Berres Filipski
BE A WINNER!
PAGE 104