

“What are today’s distributors asking for most and how is your
company responding?”
Bodek and Rhodes
Marc Held, Vice President Of National Sales
I think that what distributors need most
are fresh, innovative ways to sell their prod-
ucts. We work hard to educate them about
the latest trends—like wearing performance
wear outside of the gym—so they can pass
along valuable tips and keep their customers
informed.
See our ad on the inside front cover.
ADVERTISERS’ SPOTLIGHT.........
OMNi Apparel
Craig Wallace, Sales Manager
Convenience. Today, many distributors are no longer working the traditional eight-to-five job. Add to that the
numbers of distributors working from their homes at all hours of the day and then those who work in the structure of
an office setting, but perhaps don’t have the staff to take care of the small details of order production and tracking.
Together they’re all looking for convenience.
OMNi Apparel offers a solution to distributors in the form of a one-stop solution. Our brand collection in Zorrel
provides men’s and women’s performance apparel—outfitting workers from the workplace or warehouse to the yoga
studio or gym. Within our distribution facility, we offer several various decoration methods with low minimums,
quick turnaround times and competitive pricing. Further, we are able to seamlessly service our distributors customers
who have offices in the U.S. and Canada, all from a single distribu-
tion and decoration location. Finally, we offer a free freight pro-
gram shipping to the U.S. and/or Canada.
As a one-purchase-order/one-invoice solution, we help the dis-
tributor earn more and move on to the next project instead of issu-
ing multiple P.O.s, matching multiple invoices, chasing spoilage
and losing money on fees, which creep into the process of the tradi-
tional industry model.
See our ad on page 79.
Essent Corporation
Bryan Sheaffer, Vice President Sales
As an industry solution provider, Essent
has a unique relationship with distributors,
decorators and suppliers. All have a different
set of needs, but collectively they ask Essent
for integrated CRM, order management,
accounting and ecommerce to make business
more streamlined and responsive. This is the
same basic question we’ve been asked in vari-
ous forms during our 15 years in the industry. To address the need,
we released our integrated business management system in 2000, and
in 2010 acquired the
OrderTrax Network
from PPAI to link
together and inte-
grate distributor, dec-
orator and supplier
trading partners.
See our ad on
page 75.
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PPB
• MAY 2015 •
SPECIAL ADVERTISING SECTION
SPECIAL ADVERTISING SECTION
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