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2015 PPAI EXPO REVIEW

MARCH 2015 •

PPB

• 25

Jeffrey Tambor:

Embrace Discomfort

To Find Purpose And Passion

GENERAL SESSION

JEFFREY TAMBOR’S GREATEST GIFT as an actor may

well be that he can bring life and light to any character. In

speaking to groups like the attendees at Tuesday’s general

session, “Performing Your Life,” Tambor clearly brings life

and light to his messages as well.

Whether he’s applauding sound and lighting engineers

or jokingly admonishing volunteers for not being bad

enough at their reading skills, Tambor puts on no airs and

puts no distance between himself and the individuals who

come to learn from him. Born and raised in San Francisco by

Ukrainian Jewish parents, Tambor developed a love for per-

forming while visiting a neighborhood theater.

The veteran actor, master teacher and Golden Globe

winner said that, too often, he has seen individuals with tal-

ent stop giving life and work their all. “What’s keeping you

from performing your life?” he asked. “I’ve spoken to some

billionaires, to some millionaires, and I’ve seen 80 percent of

people settle for more comfortable rooms and more com-

fortable lives, and I’m an enemy to that. I’m very much

about discomfort.”

It is discomfort that can help us find our purpose;

Tambor encouraged attendees to regard what makes them

uncomfortable as their purpose and passion in life. “A pur-

pose is not an interest. What grabs you around the neck and

makes you want to throw up, that is your passion.”

Whether a passion or purpose, in pursuing these we

strive to achieve balance between planning for the future

and doing a good job of achieving it, something Tambor

says can only happen by embracing failure.

“I try to keep the concept of ‘good’ out, and try to keep

accident and improvisation, and getting lost on the page,

‘in.’ I love to do a thing in rehearsal and in performance

where I come out and say, ‘Let’s just wreck it.’ And in wreck-

ing it, one particle will come out and you’ll go, ‘There—

there—there,’” he says. “It’s like a writer who writes a hun-

dred pages, and he’s good, but on page 101 he goes,

‘What the heck is that? What is that, what is that?’ And if

he’s a good writer he throws away the 99 pages and he

begins his novel there.”

While promotional products business is so often about

doing things right, Tambor says that to find happiness, we

need to “do it wrong. Keep failing. The nerves, the fear …

adore that. That’s your instinct.”

In doing something ‘wrong,’ people can find their true

voice and their true passions. One volunteer found this out

firsthand, by taking the stage to read a letter aloud—badly—

for the audience. While the first attempts were not success-

ful (Tambor assisted by bouncing the man up and down by

his waist), the volunteer eventually found his voice, the voice

that he should use in pursuing his passion and his purpose.

An authentic life is led with “enthusiasmos,” says

Tambor, who finds inspiration in his children, such as his 10-

year-old son, who plays lacrosse with true enthusiasm

despite being “the worst lacrosse player in the world,” he

said in a whisper over raucous laughter. “Enthusiasmos.

Bring it to your life and to your work.”

And Tambor doesn’t want people to sacrifice enthusiasm

for the sake of looking or being cool in the eyes of others.

“Being cool is a losing proposition. The world doesn’t pay

on cool,” he said. “The world pays on ‘I’m good, and I’m

going to help your ass.’”

Moreover, Tambor wants people to find joy in everything.

“Something that I tell people is adore everything, because

this whole trip is a move from joy to sadness to acceptance

to failure; there’s a lot of life that goes on,” he says.

“And, being that we’re here for a finite time and things

have a way of working out, I would say adore everything on

the journey. Just know that you’re on the journey and be

committed to the journey. The journey consists of finding

yourself and changing yourself, being unafraid to disappoint

others, finding your passion, not your interest, and leading

an authentic life.”—JEN ALEXANDER