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4

Perspectives

Our Bright Vision For

The Future

8

Feedback

11

INNOVATE

24

Profile

Alan Vaught, Evans

Manufacturing

26

Eye On Apparel

Sweaters

32

Question

AUGUST 2016 •

PPB

• 3

CONTENTS

ON THE COVER

ILLUSTRATION BY YO!MEDIA

American

Dragon

By Michael McKeldon

Woody, CAS

WINNING THE GLOBAL

MANUFACTURING

war using

the universal principles of

fewer, faster and finer.

PAGE 54

CONTENTS

Promotional Products Business

The Official Business Monthly Of Promotional Products Association International

PPB

: EMPOWERING PROMOTIONAL

PROFESSIONALS FOR 40 YEARS

By Tina Berres Filipski

FROM HUMBLE BEGINNINGS

to today’s global leader serving more than 11,000

member companies, PPAI has truly evolved to lead the industry. And right along-

side it, the Association’s publications have been keeping step and marking the

progress.

PAGE 12

35

GROW

36

Market To Market

Education

44

Editor’s Picks

Food Gifts

50

Marketing

What’s The Big Idea?

63

THINK

64

Fast Forward

69

Product

Responsibility

Safe Products Sell

73

Management

What’s A Good Deal?

77

CONNECT

78

Inside PPAI

85

Close Up

Robin Breard, Custom

Printing II, Ltd.

88

Factory Floor

Advance Corporation

92

Snapshots

96

People News

98

Datebook

101

New PPAI Members

110

The Creative

Calendar