PPAI Magazine December 2025

The Ultra Flex Women’s Open V-Neck Polo combines feminine styling in a poly/ spandex fabric blend with UPF 50+ protection, set-in sleeves and V-split side seams. Choose from black, navy, graphite, red or royal in sizes XS to 2XL. EG PRO PPAI 732050, Silver egpro.com Inside The Inspiration As iconic fashion designers are showcasing their bold collections on the runway, promo apparel designers are gleaning inspiration from both runway and retail trends. “Corporate and promotional apparel is increasingly mirroring retail fashion,” says Watson. “Brands like TravisMathew, Peter Millar and lululemon have popularized understated patterns and textured fabrics that look polished yet relaxed – a look that many companies now want for their branded programs.” “The second inspiration,” he adds, “is what we like to call ‘elevated casual.’ Post-pandemic workwear has shifted toward hybrid dressing – styles that are comfortable enough for everyday wear but refined enough for meetings and events.” For example, he cites subtle prints and patterns that deliver that balance, making employees feel stylish without being overly formal. Dykstra sees these trends as a fresh take on past favorites inspired by influences ranging from art, music and film to social media and the economy. “End users are wanting things that are tried and true, familiar, calming and comforting – soft blues like cerulean, elevated basics for modern prep and stripes, which are seasonless and have timeless appeal,” she says. Filipski is a freelance writer and former director of publications at PPAI. Every preppy wardrobe needs an assortment of classic polo shirts. The Men’s Origin Performance Pique Polo offers the extra benefits of anti-microbial technology, moisture-wicking performance and UPF 15-39 protection, plus a matching flat knit collar and heat-set label. Available in sizes XS to 6XL and in 19 colors, including clear teal (shown), a variation on the trending cerulean. S&S Activewear / PPAI 256121, Platinum www.ssactivewear.com “Corporate and promotional apparel is increasingly mirroring retail fashion.” —ROB WATSON, president of Vantage Apparel Modern Prep Styling Polos are one of the largest-selling categories at Edwards Garment, PPAI 100’s No. 19 supplier, and Nicolette Dykstra, the company’s director of merchandising and technical design, says they are a classic choice for the modern prep trend. For spring 2026, she is seeing polos with slimmer fits and crisp collars that layer neatly under lightweight outerwear. PPAI • DECEMBER 2025 • 21 In Style | Essentials

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