e-Commerce Website GOLD PCNA PCNA (PPAI 113079, Platinum) pcna.com Shopping Made Simple PCNA’s redesigned website helps distributors quickly and easily place and manage orders and find key product details and art requirements. The custom-built product search tool filters by keyword, quantity, brand and price range, and a new “trending searches” feature highlights the most-searched products for quick ideas. As users move through the site, they can tap the top navigation bar to return to the main page. For ease of use, sections on decoration pricing, brand details, inventory, art templates and other specifics are listed together on the product details page. The new design also includes an “order estimate” tool to streamline pricing. It’s so popular it gets more than a thousand uses per week. When distributors configure a decorated order, they also have the option to select previous artwork from their art library or upload new artwork. Once complete, a virtual of the design is rendered for viewing along with the configuration details. Checkout requires just a few clicks, and distributors can place sample and decorated orders at the same time and even ship to different locations. Once an order is placed, new features allow the distributor to check the order status and track shipping. SILVER ePromos Promotional Products ePromos (PPAI 212648, Platinum) epromos.com An Improved Buying Experience The ePromos website’s goal is to help shoppers make informed decisions and quickly complete the buying process. The easy-to-navigate experience starts with clear navigation that showcases seasonal events, relevant trends and popular searches. The company redirected or removed more than 350 pages, simplified categories and reduced the number of products to streamline site navigation for an enhanced customer experience. As a result, customers are now directed to relevant pages with a carefully curated selection of products shown with on-page details and answers to common questions. The lifestyle images shown also help customers imagine how the products will look in use. For shoppers with disabilities, the website also delivers an improved experience with the addition of accessibility features, such as screen readers. 36 • NOVEMBER 2025 • PPAI Must Read | Pyramid Awards In Technology
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