PPAI Magazine November 2025

PPAI • NOVEMBER 2025 • 21 SPONSORED CONTENT Chipply Puts People First and Results Follow Rooted in real industry experience and built with purpose, Chipply is more than software. It’s a people-first platform, powered by a team of industry experts who continually seek a better way forward. WHAT SETS CHIPPLY APART — besides innovative web store technology — is the people and service behind it. Customers agree, calling the relationship “businesschanging” because the support is as powerful as the platform. Chipply’s people- irst approach re lects its roots: The team behind Burghardt Sporting Goods built an in-house platform to launch online stores, then made it available nationwide. “We uplift your business growth as true partners and set you up for success,” says Angie Hardwick, cofounder and CEO. One distributor noted, “The customer service is unbelievable…somebody gets back to us immediately.” The Chipply team uses feedback to guide its features roadmap. “Our customer success team is involved in everything we produce to speed up store creation,” says Lynn Burghardt, cofounder and president. “This keeps customers at the heart of what we do.” Today, Chipply empowers users to move faster and sell smarter, with tools for quick-turn promo specials all the way up to complex league orders. Grace Schettler, senior vice president of sales, explains, “Everything we do is intentional, solving real problems the industry faces.” Why some web stores feel like extra work Before switching to Chipply, industry professionals described launching stores and processing orders as slow and frustrating. “Building stores with 50 products took hours,” said one distributor. “Processing orders could take multiple staff four hours,” added another. In addition to slow setup, poor platform support made running web stores more painful than pro itable. Sales reps got bogged down in admin work and ixing data entry issues instead of selling. That’s where Chipply changes the equation. Why choose Chipply Chipply makes it easy to set up stores using templates or duplicating stores. One user called it a “game-changer. I can duplicate a store…and be done, without starting from scratch.” Users report that store builds, which can take hours with other platforms, take way less time with Chipply. One said, “It took 30 minutes to set up a store with 300 products and four logos.” Chipply creates curated store templates with deep-inventory products. The platform offers real-time inventory updates and adjusts the availability of sizes and colors based on live data. Plus, it eliminates manual work by automating tasks like purchase orders and art placement. “The platform is lexible so users can pick what they need, whether they do business one way all year or outsource during the holidays,” Hardwick says. The proof’s in the numbers The results speak for themselves. With 30-minute store builds, one distributor experienced a 50% sales increase, letting reps focus on chasing leads. Another reported order processing dropping from four hours to 30 minutes: “One person can run a Chipply order from start to inish.” One dealer reclaimed enough time to spend 37 days skiing with family in one season, while experiencing a $100,000 sales increase. Switching to Chipply was a great business decision for another dealer: “We can say ‘yes’ to things we used to say ‘no’ to.” Always looking ahead Chipply continuously evolves to meet industry needs, focusing on ef iciency and time savings. “We’ve built Chipply to lexibly support print-on-demand, whether decorating in-house or outsourcing,” Burghardt says. “We’re adding features that make it simple, accurate and scalable.” Chipply is also adding mobile-friendly, easy-to-navigate web store layout options, and more streamlined checkout methods like Apple Pay and Google Pay. “We support users in managing things end-to-end more easily, keeping everybody on the same page, like sales, customer support, production and ful illment,” Schettler says. “Chipply streamlines with tools that help track, automate and reduce the need to stack software.” Visit Chipply.com to schedule your demo to see how to save time and increase sales.

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