SPONSORED CONTENT Zero-Operations Online Stores Designed for Distributors The Single Serve Merch platform makes creating evergreen and pop-up shops easy, painless, and risk-free. FOR MANY DISTRIBUTORS, setting up online stores after making a sale feels more like a chore than a win. Setting them up is time-consuming, managing them is messy, and the process often stalls sales momentum. Single Serve Merch is set to change that. “Our on-demand platform takes all of the store management off your plate, so you can stay focused on landing new accounts,” says founder Todd Richheimer, a 30-year veteran in decorated apparel. “Distributors don’t want more busywork. They want more sales and opportunities.” With on-demand production, there’s no inventory risk, no wasted product, and clients always get exactly what they want. Stores launch in minutes and run seamlessly in the background, letting salespeople move faster, win more projects, and keep clients engaged. A Platform Engineered for Distributors Richheimer developed the Single Serve Merch platform, a vertical, full-service solution for branded on-demand and pop-up stores. “We do the heavy lifting, so you’re not drowning in spreadsheets,” he says. Every order is produced in real time from its facility and shipped in compostable packaging, giving distributors and their clients a seamless experience. The platform’s proprietary SinglePick tool revolutionizes the way distributors and clients collaborate to select products for online stores quickly. “SinglePick lets a salesperson upload a client logo, set margins, and pull from our collections of wearables and hard goods,” Richheimer says. “Then, share a live landing page with the client to add or remove products, pick colors, and leave notes, so it engages them.” When you build a store, selected products are displayed with the chosen colors, positioned logos, and set pricing defaults. “It takes 30 seconds to build a product,” he says. Fast and Intuitive Stores Single Serve Merch delivers an easyto-use interface, allowing users to set up products and stores in minutes. Beyond the interface, Single Serve Merch includes everything from a ready-to-go product catalog and POD decoration methods to back-end functions like payments, tax management, and international shipping. “Distributors can build the store, or we can, but after that, we take over,” Richheimer says. As distributors add more client stores, they leverage features like branded emails, detailed financial dashboards, and donation options. All Back-End Work Done-for-You After a store launches, the platform handles customer support, fulfillment, and reporting, so distributors can continue selling. The Single Serve team provides an automated help desk and white-label customer service. “We respond to enduser questions via live chat on each store,” Richheimer says. The Single Serve platform is also robust and hyper-granular. “Our reporting gives a clear snapshot of sales and cash flow by store, so distributors can see how their clients are doing,” Richheimer says. “In addition, every transaction, from deposits to subscriptions, is attached to the right store, so distributors can also run commissions for salespeople and see how each account is performing.” Richheimer continuously curates and expands Single Serve’s product catalog, with options for custom kits, notes, and gift boxes. “Our POD mix includes apparel, hard goods, food, plants, Stanley drinkware, oversized games, and retail lines like Helly Hansen and Woolly Made,” he says. “We’re adding print products like business cards.” Distributor reps can try the Single Serve platform for free at SingleServeMerch.com. “Our platform relieves pain points and gives peace of mind for salespeople,” Richheimer says. “They just want to sell and land new accounts.” PPAI • OCTOBER 2025 • 17
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