STORIES TO KEEP AND USE Must Read 07.25 SvetaZi / ShutterStock.com FEATURE ARE BUYERS BUDGING ON THEIR BUDGETS? PPAI Research surveyed more than 1,000 end buyers to determine what they really think about pricing … and where they’re willing to pay more. page 44 THE STATE OF GROWTH 2025 p. 32 PROMOTIONAL PRODUCTS WORK p. 48 A VERIFIED CHANGEMAKER p. 53 PPAI • JULY 2025 • 31
RkJQdWJsaXNoZXIy NzU4OQ==