WHILE IT SEEMS that promo pros can help a brand put its logo on nearly anything under the sun, some products are made to stand out. Whether it’s a new twist on a perennial bestseller (hey there, awards and chargers!), gadgets that get the job done or sweet treats with an unexpected twist, these are some of the coolest products in promo. Coolest Transformation From Trash To Treasure SRG enlisted PECO, an artist who makes decorative material out of recycled plastic bags and recovered fishing nets, to craft its Midori PlastEco Award line. The marbled pop of color from a variety of recycled bags and packaging films contrasts with the laser engraved wood block. These awards are not only sustainable but remind recipients that true success is measured by the positive impact we leave behind. SRG / PPAI 230188, Platinum / us.stregisgrp.com Coolest Notebook That Tells A Story Before You’ve Written A Word Denik specializes in working with artists to create custom notebooks and journals, but the company’s true mission is supporting and enhancing education for children worldwide. For every one of its FSC-certified notebooks sold, a portion is donated to the “Art Can Change The World” initiative, which funds schools and educational initiatives around the globe. Denik / PPAI 766866, Standard-Plus / denik.com Coolest Way To Build Your Brand – Literally Who doesn’t love a tiny version of the real thing? The master builders at Business Bricks help customers create custom LEGO sets for anything from a product, logo or mascot to a delivery vehicle or a franchise storefront. Recipients will have fun building their gift and then proudly display it, too. They also offer semi-custom stock kits that come with a custom decal sticker sheet. Custom boxing options and expanded color palettes are also available. Business Bricks / PPAI 828154, Standard-Base / businessbricks.com PPAI • MAY 2025 • 53 The Coolest Stuff in Promo | Must Read
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