Cochran would like to try the HYPD Slydr Switch Custom Slides. “The rubber insoles are ultra-cushioned,” she says. “The patented removable/replaceable custom printed strap allows for unique brand messaging, as you can change them up for product launches, special events, team events and more,” she says. The rubber outsoles also leave a lasting brand mark wherever your client’s end-users walk. SnugZ USA / PPAI 112982, Platinum / snugzusa.com JENNIFER ALLEN Senior Account Director Zagwear PPAI 184202, Gold Orangeburg, New York “Summer is all about outdoor experiences –gatherings with family and friends, vacations, barbecues and chilling by the pool,” Allen says. “A well-chosen summer-themed promotional product taps into that experience, ensuring that your brand stays front and center during some of the most enjoyable moments of the year. When a giveaway is fun and functional, recipients are more likely to use it repeatedly, creating long-lasting brand impressions.” One of Allen’s best summer promos included the waterresistant iLive Tiki Bluetooth Speakers with LED Flames, with fully connected stereo sound. “The LED flame effect gives off a tiki torch vibe, making it perfect for any summer setting,” she says. “It’s portable, rechargeable and creates an unforgettable experience for the recipient. Plus, the Bluetooth functionality ensures easy use for everyone, making this product a crowd favorite. It’s great for branded corporate gifts, appreciation giveaways or even summer sweepstakes prizes.” Allen wants to continue exploring creative ways to incorporate the tiki flame speakers into more promo campaigns. “I’d like to pair it with a summer party bundle, maybe including a branded cooler, custom beach towels and a drinkware set,” she says. “This would create a full summer experience package, making recipients feel like they’re stepping into a mini vacation.” Gemline / PPAI 113948, Platinum / gemline.com Rollender is an award-winning writer and heads up STRANDWritingServices.com. PPAI • APRIL 2025 • 13 Use Case | Essentials
RkJQdWJsaXNoZXIy NzU4OQ==