Endless Summer Promos Distributors share their favorite fun-inthe-sun promos with unique portable speakers, backpack coolers, pickleball sets, confetti-filled beachballs and more. By Nicole Rollender SARAH WHITAKER Owner Williams Advertising PPAI 287454 , Standard-Base Farmington, New Mexico Whitaker is also a fan of cooling Polar Towels made from microfiber polyester. After wetting the towel to activate the cooling feature, users can wrap it around their necks during outdoor activities like sports, working out and camping. “It’s an item you can stash in your bag, car or at home for outdoor work,” she says. “A lot of our clients like multipurpose products. Plus, you can offer them a full-color, edge-to-edge design, color-matched stitching or a solid color on the back of this cooling towel.” Pop! Promos / PPAI 564497, Silver / poppromos.com “As someone eagerly awaiting warmer weather, summer fun means longer days, kids out of school, and a more relaxed vibe all around,” Whitaker says. “Celebrating summer with merch just makes sense – who wouldn’t want to join in the fun?” One of Whitaker’s favorite items for summer promos is the Chyrp, a portable wireless speaker equipped with a carry strap for a backpack or bike. She points out that the Chyrp is different than wireless speakers that end users may already have, so they’ll likely use it. “It’s the perfect poolside or beachside accessory, it goes on a golf bag quite nicely, and it’s so small and lightweight, it’s easy to tote around,” she says. “We picked it for that versatility. To go with summer fun, you need a playlist, so it’s useful.” Besides having a low MOQ, Whitaker likes the compact speaker’s branding possibilities. “The Chyrp has a full-color dome on the speaker and a smaller full-color dome on the carry strap,” she says. HPG Brands / PPAI 110772, Platinum / hpgbrands.com jakkapan / Shutterstock.com 10 • APRIL 2025 • PPAI Essentials | Use Case
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