Holmgreen: I do plan to get out on the road and meet with those individuals who have a big voice and a lot to contribute. When I met with the executive search committee, that was one of my key pillars in what I wanted to do. My pillars are to learn, connect and activate. And within those, connect is where I want to understand who some of the key players are, the influencers in our industry, those who have been involved in PPAI for a long time to really drive the industry forward. Given my background, I believe strongly in the power of face-to-face. You can do a lot through a screen, but it comes off a lot better if you can shake a hand, look somebody directly in the eye and have conversations. Inside PPAI | Community 53 Industry Companies Win 2025 PPAI Pyramid Awards PPAI has named the winners of its 2025 PPAI Pyramid Awards, with 53 member companies taking home 83 awards. The annual awards honor creative excellence in the promotional products industry and recognize dependable suppliers, outstanding promotions, creative campaigns and exceptional craftsmanship by Association members. First presented in 1958, the PPAI Pyramid Award represents the pinnacle of achievement and honors the long-standing, collaborative partnerships between the PPAI family of members that differentiate strategic promotional marketing from the buying and selling of products. The PPAI Pyramid Award has stood the test of time and continues to advance the awareness and prestige of the industry’s talented companies and individuals. The award recognizes promotional products businesses and helps shine the spotlight on the collaborative business model unique to the industry. Read more about this year’s winners in PPAI Magazine, beginning with the 2025 PPAI Pyramid Awards in Client Programs that’s featured on page 46 of this issue. Your go-to personal care supplier in 2025: Over 90% of our products are made in the USA NEW sustainable lip balm tube: 95% PCR, made from traceable, certified ocean-bound plastic Quality ingredients you can trust: we use organic whenever possible NEW Product: Aromatherapy Room Spray (made with naturally-derived essential oils) PPAI #: 232508 PPAI • MARCH 2025 • 89
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