Inside PPAI | Community Registration For NALC 2025, WLC 2025 Now Open NOW THAT THE PPAI EXPO 2025 has passed, the promotional products industry turns to the Association’s next events: PPAI’s North American Leadership Conference 2025 and Women’s Leadership Conference 2025. Instead of being held on SundayTuesday like in years past, the conferences will now be held on Monday-Wednesday. “Our in-person conferences are an excellent part of our overall certification portfolio, and each one has its own audience, its own goals and its own objectives,” says Jessica Gibbons-Rauch, professional development lead at PPAI. “Yet, they all tie together in that we are trying to deliver not only professional development excellence but also elevate the industry as a whole.” Registration for both events is now open. NALC Details NALC features engaging sessions and exclusive speakers tailored specifically for top-level executives and industry visionaries. NALC 2025 will provide insights and strategies aimed at fostering innovation and entrepreneurship within the promotional products industry. Last year’s event saw the largest attendance record in the past decade. Lindsey Davis, MAS, director of sales and professional development at PPAI, is hopeful this year’s conference will be no different. “We really spend time thinking about the future and thinking very strategically about where our industry is going,” Davis says. “We protect our industry; we grow our industry.” NALC 2025 will be held at the Sofitel Chicago Magnificent Mile in Chicago from May 12-14. Register for NALC 2025 at ppai.org/nalc. WLC Details WLC is the place to make connections, toast the PPAI Women of Achievement and broaden horizons on everything from corporate finance to AI and the value of keeping a beginner’s mindset. Attendees will join women from diverse professional backgrounds as they exchange empowering business insights and celebrate successes. “Very often, women haven’t had the same mentorship [opportunities], but we bring together a group of really incredible women in the industry that supports each other,” says Davis. “It’s a pretty incredible experience.” WLC 2025 will be held at the Coronado Island Marriott Resort & Spa in Coronado, California, from June 23-25. Register for WLC 2025 at ppa.org/wlc. NALC WLC PPAI • MARCH 2025 • 87
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