PPAI Magazine March 2025

BEST OF BEST OF BEST OF BEST OF BEST OF BEST OF 5 Signs Of Progress At The PPAI Expo 2025 Voices | Responsibility Promo’s No. 1 trade show illustrated that sustainability has become a core part of the branded merchandise industry. By Elizabeth Wimbush AS PPAI’S DIRECTOR of sustainability and responsibility, I left The PPAI Expo 2025 inspired and invigorated. It was evident at every corner of the event that sustainability is no longer just a buzzword in our industry – it’s becoming a core part of how we operate and innovate. Here are five standout signs of progress I witnessed at what many consider to be the promotional products Super Bowl: 1Sustainability Fully Integrated By Exhibitors Exhibitors embraced sustainability in meaningful ways, from booth design and material selection to product displays that prioritized certifications and social good initiatives. Several fully cardboard booths showcased thoughtfulness in their reuse potential and end-of-life planning, as well as reduced carbon impact through significantly lighter freight. Products with clear documentation of their environmental and social Several fully cardboard booths showcased thoughtfulness in their reuse potential and end-of-life planning, as well as reduced carbon impact through significantly lighter freight. 22 • MARCH 2025 • PPAI

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