The State of Innovation 2024 | Must Read TABLE 3: Do you have multi-factor authentication implemented across your systems? Everywhere Most About Half Some None PPAI 100 Suppliers 51% 28% 8% 12% 2% Suppliers $100M+ 50% 50% 0% 7% 0% Suppliers $50M-$100M 59% 29% 0% 12% 0% Suppliers $25M-$50M 63% 13% 0% 13% 13% Suppliers $5M-$25M 40% 10% 30% 20% 0% Suppliers Under $5M 25% 58% 8% 0% 8% “I’m surprised that these percentages aren’t higher, given the number of incidents already experienced with some major players in our industry and the relative ease of doing this,” says Frank Carpenito, president and CEO of Gemline – the No. 11 supplier in the PPAI 100. TABLE 4: Do you have a cybersecurity rating from an external provider such as SecurityScorecard? Yes No I Don’t Know/ Other PPAI 100 Suppliers 22% 47% 16% Suppliers $100M+ 29% 36% 7% Suppliers $50M-$100M 18% 47% 24% Suppliers $25M-$50M 25% 50% 25% Suppliers $5M-$25M 10% 60% 10% Suppliers Under $5M 8% 67% 17% David Clifton, chief marketing and customer experience officer at alphabroder – the No. 2 supplier in the PPAI 100 – is surprised to see such low percentages. “Having been through a cybersecurity attack, we’re especially focused on cybersecurity,” Clifton says. “Our industry is particularly vulnerable. This looks like a red flag.” TABLE 5: What percentage of your infrastructure and applications are cloud-based? 81% or More 61% to 80% 41% to 60% 21% to 40% 1% to 20% 0% PPAI 100 Suppliers 33% 20% 12% 20% 10% 0% Suppliers $100M+ 36% 7% 14% 29% 14% 0% Suppliers $50M-$100M 29% 24% 12% 24% 6% 0% Suppliers $25M-$50M 38% 25% 0% 13% 13% 0% Suppliers $5M-$25M 30% 30% 20% 0% 10% 0% Suppliers Under $5M 58% 0% 0% 8% 17% 8% “Again, surprisingly low percentages for our industry as a whole,” Carpenito says. PPAI • OCTOBER 2024 • 33
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