Customized Non-Catalog Product Must Read | 2024 Pyramid Awards | Supplier Decorating GOLD AWARD Visions PPAI 110751, Gold Celina, Ohio Visions’ campaign for gaming software company Riot – in collaboration with Nadel – was pretty much the definition of customization. The award, intended to recognize employees who contribute innovative ideas that gain patent approval, is an 11-inch replica of the character Heimerdinger from the company’s League of Legends property. In the world of League of Legends, Heimerdinger is a “revered inventor,” a fitting tribute for the company’s creators. SILVER AWARD Orbus Visual Communications PPAI 428128, Silver Woodridge, Illinois Bank of America wanted to accomplish a lot with its booth for the Grace Hopper Celebration of Women in Computing conference, an event focused on the advancement of the careers of women and nonbinary people in computing and technology. To maximize the space, Orbus Visual Communications – in collaboration with Exhibit Control – produced a multilevel booth that totaled 40 x 50 feet. The top floor was a recruiting space for Girls Who Code. Bank of America executives met with career seekers on the middle level, and the lower level included high-tech blue glow and motion tracking to create a galactic effect for giveaways. Above it all, a hanging lightbox projected the Bank of America brand across the show floor. Embroidery GOLD WINNER Vantage Apparel PPAI 113235, Platinum Avenel, New Jersey If you want to trigger emotion in people, reminding them of their pets is always a safe bet. Easier said than done, however – the depiction has to be realistic, and with embroidery that realism takes a lot of craft work. Vantage Apparel’s embroidery of a Bernese mountain dog was designed to be so accurate recipients would want to hug it. Florentine stitching and liquid effects were used to replicate the definition of the image, and random stitch effects give an accurate rendition of fur. Strategic use of small amounts of white thread give the dog’s coat a shiny, healthy appearance. 64 • JULY 2024 • PPAI
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