Tradeshow/Exhibit Traffic Programs Gold Winner Concepts & Associates Concepts & Associates stands out for their carefully crafted strategy to create an immersive experience at the Consolidated Pipe & Supply booth, encouraging discussions on rural water best practices. The strategically placed and inviting booth led to meaningful conversations, resulting in a notable $1.2 million water meter project. This achievement highlights Concepts & Associates’ expertise and excellence in generating interest and engagement at exhibitions, helping their clients set a promising path for future endeavors. Silver Winner Six Twenty Six, an iPROMOTEu Affiliate iPROMOTEu affiliate Six Twenty Six showcased their creativity in corporate contracting with a booth at the WBENC National Convention in Nashville. Tasked with a professional booth featuring CEO Success Community branding and 15 CEO member companies, Six Twenty Six crafted a sustainable exhibit, entirely recycled and free from drayage or reship fees, using custom-corrugated materials. The unique setup engaged spectators, leading to meaningful interactions. The booth’s success translated into tangible business outcomes, securing two requests for proposals within a week and generating potential speaking opportunities. Must Read | Client Programs 66 • MARCH 2024 • PPAI
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