PPAI Magazine July 2023

Perfect Promo sumroeng chinnapan / Shutterstock.com Pack Your Bags Each year, Pure Storage rewards hundreds of its top sales leaders with a trip to an exotic location, but with travel severely restricted during the pandemic, the company needed a memorable alternative. Instead, they opted to provide a creative and nostalgic travel bag plus an IOU for a later trip of the recipient’s choosing. Austin, Texas-based distributor Boundless (PPAI 267078, D11) sourced a fully custom leather duffel, similar to those once carried by Pan Am flight attendants in the ’60s and ’70s, emblazoned with a custom “Pure Air” globe logo to match. Made in Pure Storage’s trademark bright orange, the bags featured a custom step-and-repeat liner and enclosed additional travel items, including coordinated passport wallets, luggage tags and more – as well as an 18-month travel voucher, good for any destination. The surprise gift created a memorable experience for Pure Storage sales leaders and continued the company’s reward tradition. 120 • JULY 2023 • PPAI

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