Must Read | Distributor Sales Volume The Big Leap PPAI’s annual Distributor Sales Volume Estimate has officially determined 2022 to be a record year for promo. A big part of that is a reversal of a trend from 2021: Small businesses are back. by Jonny Auping and Michaela Mora Lotus_studio / Shutterstock.com 66 • APRIL 2023 • PPAI
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