PPB December 2022

Dr i nkwa r e by Kristina Valdez Half Full Reusable drinkware fills our every day. From glass bottles to ceramic mugs, these products represent our hope for better. Consumers choose drinkware with goals in mind. Whether it’s to drink more water or waste fewer single-use items, drinkware solves many problems simultaneously. Not only has reusable drinkware become a status symbol, but it’s also a testament to convenience, costefficiency and eco-friendly living. According to PPAI research, drinkware was the second highest-selling product category for distributors in 2021. Sales for drinkware also grew by 25% over 2020, when overall use of reusables dipped. Drinkware is overflowing with promo potential. For your client’s brand to stand out, find drinkware that people will take with them wherever they go. 06photo / alexmisu / DSBfoto / Jr images / Lalandrew Phayabs / PJjaruwan / itim2101 / Shutterstock.com GROW 32 | DECEMBER 2022 |

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