What Patients Want In A Doctor When medical professionals understand what patients value most in a doctor, they can fine-tune their marketing to show how they stand apart from other professionals. Here are some of the top qualities that patients seek in their doctor: Ability to listen 61% Clinical experience 48% Compassion and empathy 45% Accessibility 23% Respect for gender, race and ethnicity 23% Source: Everyday Health – Castle Connolly Physician Consumer Survey The Best (And Worst) Places To Practice Medicine To determine the best states for doctors, WalletHub looked at 19 different metrics, including physicians’ starting salary, annual wage, insured population rate and the quality of the public hospital system. Based on this data, these five states rank at the top for practicing medicine: 1 South Dakota 2 Minnesota 3 Wisconsin 4 Montana 5 Idaho These locations have the least favorable conditions for physicians: 1 Rhode Island 2 New York 3 District of Columbia 4 Delaware 5 New Jersey Brands can keep a logo or message visible every day with the Salute Square-Styled Pill Box. A twotone design sets this pill box apart from others. Logomark / PPAI 110898, S11 / www.logomark.com Campaign Collateral An essential in families’ medicine cabinets and firstaid kits, the Digital Thermometer makes a helpful gift from doctors’ offices. It includes an automatic shut-off feature and a digital LCD display. Add a logo on the two-piece protective travel case. PCNA / PPAI 113089, S15 / www.pcna.com | NOVEMBER 2022 | 41 GROW
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