INNOVATE An Uneven Recovery Although 2021 was a comeback year for promotional products as a whole, the “return to normalcy” was not as fruitful for smaller companies as it was for their larger counterparts. page 14 Photography by Sean Badger. 12QUESTION: EARNING MORE OF A CLIENT’S BUSINESS? Inflation: Then And Now Amid rising costs, what lessons can promotional products professionals learn from the runaway inflation four decades ago? page 18 24EYE ON APPAREL: TEAM & SPORTS UNIFORMS | JUNE 2022 | 11
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