had over 600 visits to our virtual booth. Customers were excited to see HPG’s new Storyboard+ tool and our new brand, Sugar Spot.” Education, a core element of The PPAI Expo experience, was also a fundamental part of Expo D2U, with attendees able to take advantage of a diverse education schedule featuring industry thought leaders and subject matter experts. Expo D2U’s education lineup featured original content produced for the virtual event along with some of the most engaging sessions from The PPAI Expo 2022, Women’s Leadership Conference and the Product Responsibility Summit. Several sessions also included live Q&A components at the conclusion of the presentation. “All of the speakers have been fantastic,” Mark Jackowiak, CEO of Margate, Florida-based distributor Zelta Enterprises, LLC, said during the event. “They are all passionate and get you motivated quickly.” Importantly, Expo D2U again served as a chance for those within the promotional products community unable to attend the PPAI Expo in Las Vegas to take advantage of much of what the in-person show offers industry professionals. While exacerbated by the pandemic, the need is an ongoing one. Erin Eberhardt, owner and president of West Haven, Connecticut, distributor West Shore Associates, says, “As a small distributor, I no longer feel left out by my industry because I don’t travel to live shows. Thank you for offering PPAI Expo Direct-2-You! The content was amazing, and I learned so much and feel so inspired to get back to work!” The in-person PPAI Expo returns to Las Vegas Jan. 9-13, 2023. Visit expo.ppai.org to stay up to date on the latest details. 84 | APRIL 2022 | CONNECT
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