products that everybody has,” Mackay says. “Another thing that I find beneficial to me, and hopefully it’s a benefit to others, is the free-wheeling ability to just share information. Everybody wants everybody to be successful, and the part I’ve learned most inside my service at PPAI is just the sheer desire for us to help each other get better.” As a company leader, service work is something Mackay strongly encourages of his employees today. Aside from being dedicated to their clients and helping them to communicate important messaging, SnugZ has a company culture that fosters giving through food and clothing drives, afterschool meal programs and building homes for those in need through Habitat for Humanity. In 2014, the supplier adopted a two-mile stretch of highway northwest of its facility through the Adopta-Highway program, and twice a year SnugZ employees congregate to clean up the roadway. If SnugZ employees are interested in volunteer work of their own during work hours, they’re supported in doing so with a paid workday. “Brandon grew up in this industry and has given a tremendous amount back,” says Brittany David, MAS, SnugZ’ chief revenue officer and former PPAI Board Chair, and one of Mackay’s nominators. “He not only volunteers for PPAI, including his four years of board service, but he is also a mentor to many around him and makes time for anyone who seeks him out.” She says, “Brandon has made a great impact on the industry and does so with a servant’s heart.” From a business sense, SnugZ has been a rising supplier through Mackay’s tenure. In December in acquired California-based supplier Sweda Company in a major industry transaction. Some of the areas that Mackay is passionate about are ease of order transaction and using technology to remove existing friction, he says. In January, SnugZ unveiled its new augmented reality tool, Swagar, Br andon Mackay “The greatest thing about serving at PPAI on any level… is that comradery and the pure love of the business of promotional products that everybody has,” Brandon Mackay, MAS Mackay and his son, Chance, in Ate-Vitarte, Peru. The pair spent three weeks there building an elementary school. Below: Mackay, second from left, and his daughter, Addie, third from left, with volunteers in Santa Cruz, Bolivia, on another school-building trip. 52 | MARCH 2022 | GROW
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