by Audrey Sellers Tr ave l Ready For Takeoff Travel is back. Here’s how promotional products can help brands reach new heights and make the most of the coming travel boom. Grab your sunglasses—the travel industry looks bright heading into 2022. After staying close to home during the pandemic, seven out of 10 frequent travelers say they will spend more on travel in 2022 than they have in the past five years, according to a consumer travel report from Flywire. Most (78 percent) have more travel funds available from not traveling during the pandemic. Consumers are eager to make up for lost time, with 84 percent saying they are as enthusiastic about travel as they have ever been. In fact, traveling is so important that 41 percent of people say they would 42 | DECEMBER 2021 | GROW
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