PPB October 2021

THINK Digital Genetics / Shutterstock.com An Opportunity To Grow Dale Denham, MAS+, comes to PPAI as its new president and CEO during a time of unparalleled potential for restructure and growth. With three decades of experience, he brings to the Association a commitment to understanding the unique perspectives of all, from staff to members to supply chain partners. page 58 Is Gift Management Something I Should Be Offering? Is there room in the promo world for gifting-as-a service—and should I be considering it for my business? 62 FAST FORWARD WHEN COMPANIES GET A ‘BAD’ NAME—AND IT ISN’T THEIR FAULT page 64 66 FIVE MINUTES WITH PATTY ANN WATSON, PATTY’S PEOPLE PICTURES | OCTOBER 2021 | 57