PPB August 2021

GROW page 50 Pen Pals Reliable and effective, writing instruments have earned their place in the top five best-selling promotional products, according to PPAI’s 2020 Sales Volume Study. As pandemic-related delays and closures continue to disrupt the shipping industry, distributors can count on the variety and availability of writing instruments to connect buyers with their end users, easily and affordably. 36 MARKET TO MARKET THE BOOM IN BOOZE 56 WORKPLACE TRENDS MARIJUANA LEGALIZATION AND ITS IMPACT ON THE WORKPLACE Need More Leads? What are you doing to get more quality leads? How effective are you at getting prospects to respond to your calls and emails? Are you happy with your close rate when pitching a new prospect or client? You can address all of these with a few strategic improvements. page 46 | AUGUST 2021 | 35