PPB July 2021

Danielle Renda is associate editor of PPB. 1 A polycarbonate mold is produced based on the artwork received and in the desired shape. 2 The gourmet chocolate is poured into the mold. timeframe and includes access to a wider range of products. “We received a huge amount of kitting orders during the pandemic and are very familiar with retail products via storage and perishability,” says Miller. “Nassau Candy is one of the largest distributors of food items in the county, so they have the infrastructure to support these needs. Kitting, in which we were/are able to couple edibles and hardgoods is huge for us.” Most importantly, the goal is for all NC Custom’s capabilities to result in a top-of-the-line custom product to serve its distributor clients, and in turn, major industries including banking and finance, autobody and real estate. “We’re trying to create moments, we’re trying to create memories, we’re trying to make sure people use our products,” says Stier. “[Distributors] are in the business of doing what they do well …What we do well is we understand customization.” He adds, “We also understand—because we’re in the retail business— about experiences. So, how do we make this stuff fun, exciting and engaging? Because what’s ultimately going to happen? You’re ultimately going to have people talking about [your brand or product].” Making The Chocolate 3 A conveyer belt “walks” the chocolate through a cooling tunnel where the chocolate hardens and receives its shine. 4 The chocolate is released from the mold and packaged in a high-end presentation box or tin. | JULY 2021 | 87 CONNECT