PPB April 2021

feedback Send feedback on articles in PPB or opinions on industry issues to JamesK@ppai.org . The Return Of The Suite Show In February, 16 supplier reps in the Dallas, Texas, area joined together to host a suite show for distributors in the region. Taking up an entire floor of a Dallas hotel, the event allowed distributor attendees to travel from room to room, respecting social distancing and mask requirements, while meeting with industry suppliers. What a great idea! It’s the Palmer House in Chicago 1972 repackaged for the 21st century. Our Rocketline calendar products loved the suite shows with small gatherings of friends and meeting new prospects, one-on-one. No mileage walking, seating in the room and an adjacent room for meetings and cool beverages. It’s better for suppliers and viewers alike. I would vote “yes” for any regional suite show. CHARLES B. GOES Owner and President Goes Lithographing Co. Delavan, Wisconsin PPAI 113485, S1 Wow, this is totally cool and impressive! Way to work against the current challenges and in such a safe manner. Great job! VALERIE AVILA Sales CST Worldwide Dallas, Texas PPAI 387291 More Applause For Expo D2U PPAI Expo Direct-2-You continues to draw praise. A new experience for everyone, it proved a worthy alternative until the in- person Expo returns in January 2022, and perhaps a new show option altogether. Expo Direct-2-You was a great experience! I attended many education classes and enjoyed visiting the suppliers. It wasn’t the optimum way to network on business, but it was a great alternative. I think I was actually more efficient and organized with the content I found. PPAI did an excellent job building an intuitive platform full of events to keep you engaged. SPRING MYERS Sales Upswing Marketing Los Gatos, California PPAI 304616, D2 Family Legacy In its January issue, PPB profiled Kathy Cheng, president of Toronto, Ontario-based supplier Redwood Classics Apparel. For three generations, her family business has been manufacturing textiles in North America. Today, Cheng is continuing her family’s legacy, wielding her voice as an advocate for supplier diversity and establishing her business as a niche player in the promotional products industry. This is a great article. Much support from a fellow Hong Konger in the promotional product industry. I love the dedication and commitment to support your family’s business. I also believe in supplier diversity. Thank you for setting a great example in the industry. SWIRE HO Director of Sales and Marketing, #thepromoguy Garuda Promo And Branding Solutions Los Angeles, California PPAI 620267, D1 Oleksandr Lysenko / Shutterstock.com. 8 | APRIL 2021 | INNOVATE