PPB June 2020

PEAK Reaching optimal results in marketing often means going over the top to get there. By Tina Berres Filipski W hen an athlete is in the zone, intense training, preparation and focus flow together seamlessly to result in peak performance. The same concept holds true for creative marketers and the results are just as stellar. Companies and brands that achieve the optimal experience set themselves apart from the crowd by exercizing intense creativity, originality and innovation. They know their audience, their brand or image and aren’t afraid to take calculated risks for a greater reward. Seven promo industry companies reached the pinnacle of marketing greatness this year. Learn more about the companies and promotions behind these PPAI Pyramid Award winners in marketing. 2020 PPAI PYRAMID AWARD WINNERS MARKETING PROGRAMS PERFORMANCE FEATURE | 2020 PPAI Pyramid Awards 18 | JUNE 2020 |