PPB October 2019

by Audrey Sellers Techno l ogy T he technology market is packed with buzzwords: augmented reality (AR), artificial intelligence (AI), blockchain. Only these words don’t paint a picture of futuristic ideas—they point to technology that is here now. Companies’ use of AI has grown 270 percent over the past four years, according to Gartner. By 2022, the McKinsey Global Institute projects that the enterprise AI market will be worth $6.14 billion. In a shifting labor market, AI could add $13 trillion to the global economy by 2030. The sheer size and scope of the booming technology market ensure there are promo opportunities for everybody. Intelligent Promotions 50 | OCTOBER 2019 | GROW